Football isn’t just a game, it’s a way of life, a global obsession, and the heartbeat of communities everywhere. Football is Everywhere exists to capture the stories that make football the beautiful game it is. The ones you won’t always find on the front pages. From football magazines to content creation to documentaries.
The idea for "Football is Everywhere" started all the way back in 2019, originally as a documentary project.
At the start of 2020, we went to Capri in Italy to film our first "Football is Everywhere" documentary. By the time we left Capri, Italy was in a nationwide lockdown, and the project came to an instant halt.
At the very end of 2021 Football is Everywhere started, but in a printed format instead. Football is Everywhere: North of Sweden was formed.
In 2022 we started the production side of our company. Since then we have worked on projects like Gothia Cup, national teams like Football Australia, or teams like Real Sociedad.
At the end of 2023, we released a documentary on Ireland's oldest fan-owned club, showcasing the struggles of running such a club in a capitalist world while highlighting the key role that volunteers and fans play.
At the end of 2024 we discovered Europe's highest located football field at the Sierra Nevada High Altitude Training Centre near Granada, Spain.
We have been working hard filming several new documentaries in 2024, bringing them to the world in 2025. Shot in five different countries and two different continents, these documentaries showcase drastically different cultures and the impacts of football.
Pato is a professional footballer and a photographer and videographer. When she’s not on the pitch, she’s behind the camera capturing the emotion, the struggle, and the beauty of football in all its forms. Whether playing or documenting, she’s all about football, everywhere, all the time. She definitely owns way too many football shirts and football boots as well, but who would count.
Matt is our graphic designer based in Buckinghamshire, UK. He has been practicing graphic design for over 20 years, but most importantly, he has played a key role in the design of our magazine. Today he runs his own design practice called Made by Berry. In 2012 he turned a passion-project into a football brand called Dinkit. Dinkit fuses the beautiful game with graphic design and typography to create football art & design.
Julia, currently based in Spain, is responsible for some of our designs and ideas while also helping out with logistics.
Michael also plays football on the other side of the football pyramid…with expertise on screaming at the opponents hoping they will miss their touch. Most of his matchdays are spent telling the untold stories of other people though. Whether it’s women’s football, grassroots, or the fans and volunteers that make football the world’s most beautiful game. If you see him without coffee, that wasn’t him that you saw.
Ivan brings a powerhouse of experience in content creation, having most recently served as a Content Producer & Manager at GOALS while also working with the industry giants COPA90 in the past.